Brazil, Bahia, Ilha de Comandatuba. Friends on a saveiro (local boat), going to a photo location for a resort advertising campaign. This image has many years but I don't see it has aged. Maybe for the memories, but I guess that's not the only reason.
I like the way they're interacting, the saturated colors, the casual look of the image.
The film used - Kodak Ektar 25 - was one of my preferred for the amazing color saturation and absolute lack of grain. Unfortunately, and like many other Kodak Films, it was discontinued... A mistake.
at first glance, nothing, except for the fact that most people here work for magazines like Elle, Playboy, Cosmopolitan, and others here in Brazil.
But this was only the begining. I'll be placing other images on this photo session. When the time for shooting comes you'll see what it has to do with fashion.
And fashion images are far from just studio shots with models staring blazé at the camera or pretending they are thinking of something. Take a look, for example, at Bruce Weber's work like "O Rio De Janeiro" or other editorials he creates for the italian Vogue, or his video "Being Boring" for the Pet Shop Boys. Or the works of Patrick Demarchelier, Peter Lindbergh, Sante D'Orazio, Walter Ioss, Gilles Bensimon and many others. Sometimes "fashion" shoots enters consumers daily life with great results.
Here we were on a cruise to shoot for a local resort's advertising campaign, there were not direct "fashion" pretentions here. The fashion, without "", intention here is to show the mood the different personalities and tendencies of each one of these guys. And they're real, not pretending to be this or that.
The mood on these images is real. Maybe these images brings ideas of fashion editorials to someone. Many of the photographers mentioned have excellent essays on boats. I've absolutely no intention to say these images are even close to what they've done, please don't get me wrong, but maybe they inspire someone to a better "fashion" essay.
Quoting the NY Lotto: "Hey, you'll never know..." ;-)
If you don't experiment, you'll never know if you can do anything better. I like to experiment, to create, to let serendipity do its part. Trying to be on control of everything everytime only brings stress to what should be something you enjoy doing in the first place. At least that's how I see it.
Thanks for the chance to discuss some concepts, Johan. Let me know what you think of the other images later, ok?
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